We are committed to being the market leader in directory publishing and related information services. We have a significant market share in the advertising industry in Tanzania and provide quality products and services that are accurate, user-friendly, aesthetically attractive and available to all subscribers and advertisers on time every time. we were the publisher of the official telephone, email, fax tourism guide books, but we have since diversified to offer the most comprehensive database in Tanzania that can be accessed through the internet, mobile, and print platforms.
To offer the most comprehensive, affordable and innovative business contact solutions available in the world.
To connect businesses with their clients
Our Core Values
- Honesty and Integrity
- Commitment to partners and staff
- Creativity and Innovation
- Flexibility and adaptability
- Good governance and Fairness
- Environmental Responsibility
Products and Services offered
- Print Directory
YP Tanzania Print directory is a book published for the purpose of listing businesses based on the Industry that the business is in and the area which the business is located. YP Tanzania is responsible for the distribution of the copies in Dar es Salaam enabling your business to get a wider reach.
- Online Directory
YP Tanzania also publishes an Internet directory for all businesses and general users in Tanzania. The key processes through which this is achieved include sales, design and development, production and credit control.The design and development, uploading and publishing of the online directories follow established processes and procedures.This allows any user who has access to the internet reach your business through our website and get relevant information about your business.
- Google Geo-location
The ultimate authority on a business should be the business itself. With google geo-location, brands can regain — and maintain — a direct relationship with their customers. Every day, customers are asking questions about your brand. Are your answers-ready? Google geo-location has a mission to provide perfect answers everywhere customers search, Yext’s Search Experience Cloud puts businesses in control of their facts online. By providing brand verified answers on their own websites — then across search engines, maps, apps and voice assistants. Google geo-location helps brands take back control of the customer journey
- Website Development and Design
Your website serves as that “home base” where you can send customers when they want to make a purchase or learn more about a particular product or service you offer. Your website is the perfect place to house all of the great content your business creates to inform and engage your target audience. Website’s are certainly a complementary tool, which helps establish a new communication paradigm in action promoting greater awareness, interaction and proximity. By having an online presence through your website, you are able to reach more consumers. The more consumers you reach online, the more opportunities you have to make a sale.
- Social Media Management and Marketing
Tanzanian companies are now aware that it is increasingly important - and often crucial - to be present in social networks and know how to use them as one of their main means of communication. The question that we would like to leave to reflect is: Are these companies using social networks in the best way?
Social Media Marketing will certainly be a complementary tool, which will help establish a new communication paradigm in action promoting greater awareness, interaction and proximity to a more digital literate population who are technologically connected.
For that, it will be necessary to engage the target audience on online availability, in a simple and understandable way.
- Email Marketing
Email marketing is the use of email to promote products or services. But it’s not just limited to that. You can use email marketing to develop relations with current customers, and/or to reach out to potential customers. Email marketing allows businesses to keep their customers informed, and to customize their marketing messages accordingly. Think of it as one of the most cost-effective and conversion-rich forms of digital marketing today. Email marketing will certainly be a complementary tool, which will help establish a new communication paradigm in action promoting greater awareness, interaction and conversions. For that, it will be necessary to engage the target audience in a simple and understandable way.